Webhelp Chosen by The Sandbox to Help Design the Future of Metaverse Community Engagement

25 May 2022 Webhelp, a leading global provider of customer experience (CX) and business solutions, has been chosen by The Sandbox, a leading decentralized gaming virtual world and a subsidiary of Animoca Brands, as a partner to help build community engagement both inside and outside the game environment.

The partnership will see Webhelp provide The Sandbox gaming community with in-game support services, helping onboard and safeguard the players, creators, and partners. The services include moderating in-game chat, new player support, conducting moderation, and social media activities. The partnership began in March 2022, and together Webhelp and The Sandbox will expand the number of Webhelp ambassadors to 150 over the coming months and grow in line with each Alpha Season release.

“With many complex interactions happening simultaneously in The Sandbox, it’s really important that our community see and feel the presence of our teams and ambassadors on the platform,” said Sebastien Borget, COO and Co-Founder of The Sandbox. “Providing support to our players and creators is key to our offering, and we’re pleased Webhelp shares our vision for the metaverse as a safe space for users to connect with entertainment, gaming, and user-generated content. We are looking forward to working with Webhelp to scale up our dedicated support team, which is rapidly developing its skillset and becoming an extension of our team, as part of a long-lasting partnership.”

The Sandbox, a community-driven, open virtual world where players can build, own, and monetize gaming experiences in the metaverse, embraces the idea of a metaverse as a continued shared digital space. The Sandbox is a leading metaverse blockchain game, and the Webhelp partnership follows over 200 other partnerships with brands such as Gucci, HSBC, Warner Music Group, Snoop Dogg, Adidas, Care Bears, Atari, and many others.

“We’re excited to partner with one of the fastest-growing and most disruptive gaming platforms of a generation,” commented Olivier Duha, CEO and Co-founder of Webhelp. “Running on an open irrefutable blockchain network, The Sandbox puts community at its core, matching Webhelp’s business values. We will be using our extensive experience and expertise in content and community moderation to help The Sandbox grow and remain a safe and engaging platform for players, creators, and commercial partners.”

-ENDS-

About The Sandbox

The Sandbox, a subsidiary of Animoca Brands, is one of the decentralized virtual worlds that has been fueling the recent growth of virtual real estate demand having partnered with major IPs and brands including Warner Music Group, Ubisoft, The Rabbids, Gucci Vault, The Walking Dead, Snoop Dogg, Adidas, Deadmau5, Steve Aoki, Richie Hawtin, The Smurfs, Care Bears, Atari, ZEPETO, CryptoKitties, and more. Building on existing The Sandbox IP that has more than 40 million global installs on mobile, The Sandbox metaverse offers players and creators a decentralized and intuitive platform to create immersive 3D worlds and game experiences and to safely store, trade, and monetize their creations. For more information, please visit www.sandbox.game and follow the regular updates on Twitter, Medium, and Discord.

About Animoca Brands

Animoca Brands, a Deloitte Tech Fast winner and ranked in the Financial Times list of High Growth Companies Asia-Pacific 2021, is a leader in digital entertainment, blockchain, and gamification that is working to advance digital property rights. It develops and publishes a broad portfolio of products including the REVV token and SAND token; original games including The Sandbox, Crazy Kings, and Crazy Defense Heroes; and products utilizing popular intellectual properties including Disney, WWE, Snoop Dogg, The Walking Dead, Power Rangers, MotoGP™, and Formula E. The company has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Forj, Lympo, Grease Monkey Games, and Eden Games. Animoca Brands has a growing portfolio of more than 200 investments in NFT-related companies and decentralized projects that are contributing to building the open metaverse, including Axie Infinity, OpenSea, Dapper Labs (NBA Top Shot), Yield Guild Games, Harmony, Alien Worlds, Star Atlas, and others. For more information visit www.animocabrands.com or follow on Twitter or Facebook.

About Webhelp

Webhelp designs, delivers, and optimizes unforgettable human experiences for today’s digital world – creating game-changing customer journeys. From sales to service, content moderation to credit management, Webhelp is an end-to-end partner across all B2C and B2B customer journeys. Its over 100,000 passionate employees across more than 55 countries thrive on making a difference for the world’s most exciting brands. Webhelp is currently owned by its management and Groupe Bruxelles Lambert (Euronext: GBLB), a leading global investment holding, as of November 2019.

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Webhelp named a Star Performer by Everest Group for Trust and Safety

Paris, France – 10, May 2022 – Webhelp, a leading global provider of customer experience (CX) and business solutions, announced it has been named a Star Performer by leading global analyst firm Everest Group in its Trust and Safety – Content Moderation Services PEAK Matrix® Assessment 2022. Everest Group selects Star Performers based on YoY improvement on the PEAK Matrix; Webhelp was one of only two providers awarded this status.

Abhijnan Dasgupta, Practice Director, Everest Group, said:

“Webhelp, being experienced in addressing the trust and safety needs of buyers across all industries, has recently expanded its client portfolio significantly and enhanced its suite of services offered to clients. Webhelp has expanded its delivery presence in LATAM, EMEA, and APAC and has invested in augmenting its proprietary tools (such as Proteus and Moderatus), which are leveraged by moderators for non-egregious content moderation. These are some of the factors that have contributed to Webhelp strengthening its positioning as a Major Contender and being recognized as a Star Performer in Everest Group’s Trust and Safety – Content Moderation Services PEAK Matrix® 2022.”

The report validates Webhelp’s strength in multilingual support in its trust and safety practice, including the use of its proprietary translation technologies, helping deliver consistent, multilingual experiences at scale. This coupled with Webhelp’s design and consulting capabilities, enables the business to build consistent and safe user experiences.

“We are very proud of our assessment and recognition as a Star Performer by Everest Group, validating the growth of our global Trust and Safety practice,” said Chloé de Mont-Serrat, Webhelp’s Co-CEO of Digital Content Services. “Whether a business is digital native or looking to transform and increase its online presence, trust and safety has become vital across industries. We support some of the leading brands, so we’ve invested heavily in moderation platforms, ensuring our clients’ safety and reputation.”

Paul Danter, Co-CEO of Digital Content Services, Webhelp said:

“The information landscape is continuing to change rapidly, and it’s important we are involved in this conversation to inform and advise our clients. We’re proud to have recently joined the Trust & Safety Professional Association and will continue to implement industry knowledge and best practices across our global team.”

Everest Group’s “Trust and Safety – Content Moderation Services, PEAK Matrix® Assessment 2022” evaluated 18 providers, positioning them on a comprehensive set of quantitative and qualitative criteria based on their vision & capability, and market impact.

This announcement follows a series of accolades from top industry analysts, with Webhelp being positioned as a Leader in the 2022 Gartner Magic Quadrant for Customer Service BPO. Additionally, Webhelp was named the most innovative CX provider in Frost and Sullivan’s 2021 Frost Radar™ report.

– END –

About Webhelp

Webhelp designs, delivers, and optimizes unforgettable human experiences for today’s digital world – creating game-changing customer journeys. From sales to service, content moderation to credit management, Webhelp is an end-to-end partner across all B2C and B2B customer journeys. Its over 100,000 passionate employees across more than 55 countries thrive on making a difference for the world’s most exciting brands. Webhelp is currently owned by its management and Groupe Bruxelles Lambert (Euronext: GBLB), a leading global investment holding, as of November 2019.

Media Contact

Abigail Blackburn

Abigail.blackburn@webhelp.com

To find out more about this topic, visit webhelp.com/solutions/digital-services

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Webhelp commits to bringing Content Moderation to the next level by being the first BPO to join the Trust & Safety Professional Association

Webhelp, the leading customer experience (CX) and business solutions provider, announces its partnership with the Trust & Safety Professional Association (TSPA), making it the first business process outsourcer (BPO) to join the organization.

Webhelp will provide all its content moderators and trust and safety employees with a membership to TSPA.

The Trust & Safety Professional Association is a non-partisan membership association that supports the global community of professionals who develop and enforce principles and policies that define acceptable behavior and content online.

Webhelp is committed to investing in its people, and their development and mental well-being, so that they feel empowered to provide clients and their customers with quality service and expert knowledge. Joining the TSPA will complement Webhelp moderators’ ability to provide trust and safety services to leading brands across the world, both large and small businesses.

“The work of trust and safety professionals is critical to the health and safety of the internet and society at large,” said Charlotte Willner, Executive Director of TSPA. “It’s so important to uplift the people doing this essential work, and we are thrilled to have Webhelp express their commitment to these professionals by joining as one of our annual supporters. We look forward to welcoming Webhelp’s trust and safety team to our community of practice.”

Ensuring online platforms are safe for billions of users is part of Webhelp content moderators’ role every day. Their moderators are critical in providing a trusted platform that’s also compliant with online regulatory for more than 250 clients and their users around the world, in 20+ languages.

This membership supports Webhelp’s ambitions to shape the future of a safe online environment and participate in the debate to make the profession progress in the right direction, whether related to policies or workforce management.

Paul Danter, Co-CEO of Digital Content Services, Webhelp said:

“Joining the TSPA is an important step as we continue to expand our trust and safety offering across the globe. As the industry is transforming rapidly, it’s essential that we empower and support our moderators with the latest industry knowledge and best practices so we can continue to support and advise our clients in the best way possible.”

Webhelp moderators will have a space to gather with like-minded peers during events, workshops, and panels to discuss trust and safety topics and become industry ambassadors to excel in their profession.

To find out more about this topic, visit webhelp.com/solutions/digital-services

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Protect moderators well-being to protect your online communities

Online platforms must do more to safeguard the people protecting us from harmful content

Social media has transformed the lives of billions of people around the world through new connections and shared experiences. But sadly, it’s also proved to be alarmingly effective for spreading dangerous content like scams, child pornography, extremism, terrorism, online abuse, and cyber bullying. These risks to the public are real, serious, and well-documented, with a multitude of initiatives in place to crack down on breaches.

The impact on content moderators is gradually getting the attention it deserves, but initiatives are not always up to it – they are the heroes holding the line. These are the people who day in, day out have the responsibility of constantly monitoring, analyzing, and responding to distressing, disturbing and suspect material.

content-moderator-protect-their-wellbeing

Humans enhanced by AI

The sheer size and scope of social media platforms – many of which are reliant on user generated content (UGC) – means it’s unrealistic that all of them could now be instantly moderated solely by people. For example, Meta (formerly known as Facebook) receives three million reports on content every day, flagged by AI or users. And even this brand – one of the biggest on the planet – has just 15,000 directly or indirectly employed content moderators globally to manage reviews, posts, pictures and videos. Meanwhile, a 2020 report by business school NYU Sterna suggested Twitter had only 1,500 human moderators to deal with 199 million daily users across the globe.

With billions of users across both platforms, those sound-like potential recipes for stress and overwhelm. The ideal solution for human moderators and AI to work in synergy. But for now, human moderators must bear the brunt for the online community – because the hard truth is that AI isn’t able to take over the whole job – at least, not yet.

Documents leaked from Facebook in September 2021 revealed that its automated systems struggle to deal with hate speech and terrorism content. One main stumbling block was that although the AI systems operate in 50+ languages, the platform is used in more than 100 languages. Platform owner, Meta, is now developing its own AI system dubbed the Meta AI Few-Shot Learner (FSL), which has been rolled out on Facebook and Instagram.  Its long-term vision is “to achieve human-like learning flexibility and efficiency.”

Creating these AI is extremely complex and tedious as thousands of items need to be accurately annotated for the AI to independently recognize them and act. Meta’s system is already making progresses on this side as it needs to see fewer examples to identify troublesome posts and works in more than 100 languages.

But even Meta admits these are “early days” of what it describes as intelligent, generalized AI models. Tellingly, it also points out: “There’s a long road ahead before AI can comprehend dozens of pages of policy text and immediately know exactly how to enforce it.”

Elsewhere in the market, we see further positive signs of real progress by independent industry providers. These solutions understand context to a certain degree, work in any language, handle informal language, slang or dialect, and learns from human moderators as they work.

Recognizing employers’ responsibility

The current reality is that machines can’t suffer distress from scanning content – but people can. And as global employers, online platforms have a responsibility to safeguard people’s well-being, and BPOs need to support them in that direction. Content moderators are navigating complex legislation regarding the removal of offensive content, working to legal deadlines to remove posts, as well as brands’ SLAs. Not to mention acting on a moral imperative to protect users, particularly in vulnerable groups like children.

But some BPOs have got it badly wrong. It was widely reported that several content moderators at a NASDAQ-listed BPO had allegedly suffered from secondary traumatic stress as a result of witnessing first-hand trauma experienced by others, which tends to result in anxiety, sleep loss, loneliness, and dissociation.

Similarities can be found between moderators and journalists, sex-trafficking detectives, and emergency dispatchers. With common symptoms from these professions developing PTSD-like symptoms, anxiety and depression.

Many moderators face a daily onslaught of disturbing posts filled with hate speech, violent attacks and graphic content. They are offered little to no support or counselling in large companies, and even after leaving, some have developed mental health disorders and they were still offered no support.

Setting the standard

At Webhelp, we’ve invested heavily in what we think is a leading approach to moderating online content for clients, while prioritizing the mental health of our people. That means fully recognizing and putting in place a raft of services and support mechanisms to proactively monitor and address the unique pressures content moderators are under.

As a people-first company, it’s our stated mission to make sure every team member feels happy, valued, and recognized. It’s a philosophy that underpins everything we do. And because we understand that wellness is such a key factor in enabling our employees to give their best, we’ve designed our own custom-built program comprising wellbeing, technology and psychotherapy.

Well-being as a way of working

We learned that well-being was a concern for our employees’, so we implemented more than 80 new initiatives early-2021 – all aimed at protecting our content moderators’ physical and mental health.

A key part of that is being proactive and being able to recognize when things aren’t quite right, or one of our team members needs help.

We’ve introduced wellness centers, where advisors can access psychological care and support – onsite throughout the day and outside of working hours as 24/7 external helplines are available to them. This is complemented by our WebHEALTH program, which focuses on fitness workouts, massages and meditation sessions for all our teams. We also put in place a tranche of preventative mental health programs.

We’re already seeing positive results, including a boost in loyalty and productivity. For example, since launching a scheme to encourage employees to share experiences, we’ve seen a 50% reduction in mental health-related absenteeism. Now, as part of our intention to expand these services, we’re in the process of enhancing our in-house solutions with an external workplace well-being actor.

Psychological solutions

Our state of mind and conscious thoughts have a huge bearing on how we feel physically. That’s why we’ve implemented several, carefully interlinked facilities and services based around psychological well-being initiatives and counselling.

Most importantly, it’s a crucial tool that helps us identify anyone who might be suffering with poor mental health and address any issues as quickly as possible. Whenever needed, we can offer follow-up support ranging from informal meetings with team leaders, through to appointments with external psychologists.

Technology for good

Webhelp is combining human expertise with technology, and this is core to our value proposition.

On top of managing the amount of sensitive content each individual moderator sees daily, our AI-driven People Analytics tool serves a sophisticated early-warning system that monitors moderators’ daily well-being in real-time. The system monitors signs of potential difficulty, such as absence and accuracy and combines this with insights from daily questionnaires to identify even barely perceptible patterns of behavior that could be red flags. The system attributes a ‘wellness score’ to our resources and can alert human team leaders when it becomes too low, allowing them to be ready and well-prepared – if or when they need to step in.

Our number one job

We’re continually developing our technologies, but we can’t foresee a time when machines could completely replace the human touch and expertise of our people. So, we’ll continue to support our content moderators in doing an incredibly tough job.

 

Because protecting them means protecting the whole community.

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Could a proper KYC strategy have prevented ‘The Tinder Swindler’?

‘The Tinder Swindler’, true crime documentary recently released on Netflix which highlights the rising importance of identity verification, and on a broader level, fraud prevention. Could a KYC procedure avoid this kind of situation? We have asked Guillaume Casterman, Director International Projects & Knowledge at Webhelp KYC Services for their take on it.

First, let’s start with a brief reminder on KYC (Know Your Customer). These processes are intended to validate individual user identity information through data collection and analysis. They are a regulatory requirement for many businesses, mostly in the financial and regulated sectors to tackle money laundering and fraud operations. KYC procedures are applied to a broader spectrum of businesses such as car rental, crypto transactions, online registries and many more, so why not dating apps? The recent Netflix documentary, ‘The Tinder Swindler’, showcases how easy it is for someone to fake their identity online, to manipulate and catfish innocent people. Shimon Hayut, an Israeli fraudster and convicted criminal, pretends to be a billionaire businessman named Simon Leviev. Through this fake identity, he seduces vulnerable women via dating apps and convinces them he is in danger and needs large amounts of money.

Could a KYC strategy have prevented ‘The Tinder Swindler’ from scamming innocent women worldwide? Well, it could have made it harder at least.

How? The first thing to consider is that the various loans and credit cards were not in his name, and have not been contracted through identity theft. This makes it hard to prevent. But then there are two types of money lending: direct from his victims’ savings, and through loans and credit cards that his victims contract in their name. What could have raised the alarms? Opening a large number of relatively small credits through different banks should be limited by a credit-check before lending the money, and not only a revenue check. This would limit the amount that can be swindled. Then there is the credit card. When the credit card that he is using gets maxed out, which happens fairly quickly and frequently, the maximum amount available is raised by sending a fake payslip to justify that the account owner has enough money. This is where a good KYC onboarding could have helped. If the proof of revenue had been cross-checked (tax receipt checked through the official website, for instance), the newly provided payslip with an absurdly high amount, compared to what was registered during the onboarding should have raised a red flag. It is then possible to ask for more documents, to check directly with the company if this employee exists, even to cross check the employer against a database of similar alerts raised by other banks in different countries. Bear with me, this is not an easy check. But it can be possible when externalizing the KYC procedure to a global expert who can use their own fraud database, on top of external fraud listing sources. With this additional internal check, it is possible to identify when a payslip has been used in multiple similar cases, and when some of them have led to fraud sanctions. This could have helped limit the amount that the victim was able to raise, and make it harder for the swindler to scam those women.

Without a solid identity authentication procedure, users are left vulnerable to potential fraudsters and malicious actors.

In August 2021, Tinder announced that users will be able to verify their ID on the app in the ‘coming quarters’, in addition to the existing photo verification feature. At first it will be on a voluntary basis. ID verification will also be used to cross-reference data such as the sex offender registry in regions where that information is available. Although this investment in security features is promising, Tinder doesn’t say if this will ever become an obligation for its new user to verify their ID. The other question left is, what about the 75 million existing active users?

To be prevented, elaborated fraud requires elaborated checks. Internal resources and tools are usually not enough to prevent fraud, which is why calling on a global KYC partner with specific expertise and know-how can be the right solution.

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Black Friday, reliability and attractiveness the key components for your online strategy

Black Friday, known as an American consumer tradition and one of the busiest shopping holidays of the year.

This event is traditionally known for shoppers to line the streets, waiting for stores to open the day after Thanksgiving to pick-up what they hope will be the bargain of a lifetime. In recent years, Black Friday, closely followed by Cyber Monday, has now transpired and  adopted across several other parts of the world.

In the mainstream media, Black Friday is typically represented by crowded scenes of over-excited and frustrated shoppers, fighting it out for that last item on the shelf and taking items from each other’s shopping cart. Over the last few years, many retail activities have shifted online. This shift to digital platforms has steadily grown, and due to 2020 events, this has skyrocketed. Many retailers online are even starting promotions early to gain traction to their platform and the opportunity to retain customer loyalty.

According to Adobe, in 2019 US Black Friday online sales beat all previous records, at an astonishing $7.4bn, up from $6.2bn in 2018. CNBC reported that Cyber Monday was an even bigger day for online shopping than Black Friday, with sales totaling $9.2bn, up 16.9% on 2018. From 2019 to 2020, sales increased by a further 22% to a record astonishing $9bn.

Integrated omnichannel experience

It’s not hard to imagine that the momentum will persist, and Black Friday will drive even more customers onto their phones, tablets, or laptops. Businesses now attempt to avoid crowded in-store events, to safeguard their customers in the COVID era and simply follow this trend we have observed over a number of years now. Doing so without losing retail sales must go through a strong Digital Content strategy to meet customer demands and ensure an integrated omnichannel experience.

Consumers have become intrinsically used to shopping from the warmth of their home, therefore a successful Black Friday via online channels is something all retailers are hoping for. To ensure a successful campaign, it is key businesses content strategy is aligned with those ambitions and consumers expectations.

Managing content to attract and convert customers

Attracting consumers with the right content against the competition and ads that are displayed to them, requires a streamlined catalog management process. This ensures online users land on a well-managed platform, with a catalog that shows the right promotions and the right products for them. That being said, following your marketplace’s guidelines and ensuring a smooth and homogeneous experience are key challenges for conversion and retention.

At Webhelp, we are fully prepared for this event. We have a highly successful track record of managing peak demand in terms of partner onboarding for the international retail and logistics brands we support.

Case study: leading online e-commerce and marketplace platform in Turkey

View more case study videos

Behind the scenes, this success hinges on an incredible amount of preparation and hard work from our team of experts, and of course close collaboration with our clients, supported by our strong processes and sourcing capabilities in finding the right, specialized resources.

 

Technology and expertise combined

Every year leading up to the peak period, we create an exciting atmosphere to support and motivate our talented experts. We focus on motivation and ensure we reward people for their hard work. Along with the energy and commitment of our teams, technology and adaptability also plays a huge part to ensure we offer a smooth and seamless experience for our partners and their customers.

The skills and expertise that our teams have shown by quickly reacting in order to prepare for key events in a retailer’s calendar year, is reflected in the highly positive feedback that we receive from our client partners. This year is no exception as Black Friday and Cyber Monday will create added pressures for the retail and logistics sectors where our teams continually provide a game-changing experience. Our talent, global footprint and stable infrastructures are capable of efficiently creating success for our clients by providing their customers with an exceptional online shopping experience.


Contact an expert

 

Thomas Japy

Digital Content Services Business Analyst

Contact Thomas
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Protect dealers and buyers on secondhand car platforms

Detecting fraud requires a combination of human expertise and technology.

car_dealership

Secondhand cars have seen considerable growth since 2020. With used-car retailers using digitalization to make their offerings more attractive on their platforms: from photos to video demonstrations, states Motor Intelligence.

With car dealers and private sellers uploading content, it’s vital these platforms provide a safe and seamless journey for customers. This requires a balance of technology and human intervention to manage the journey at each step.

This paper looks at some of the pain points on secondhand car platforms, key industry insights, and how Webhelp can offer a comprehensive and game changing solution with experts in digital services.

Download insights

 

Author

Thomas Japy

Digital Content Services Business Analyst

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Webhelp Appoints Co-CEO of Digital Content Services

Webhelp Appoints Paul Danter Co-CEO of Digital Content Services to Lead Expansion in the Americas

PARIS — October 5, 2021 — Webhelp, a leading global provider of customer experience (CX) and business solutions, has announced the appointment of Paul Danter as Co-Chief Executive Officer of Digital Content Services (DCS). In this new role jointly leading the global DCS practice alongside Chloe de Mont-Serrat, Paul will be responsible for developing Webhelp’s digital content services business to support U.S. clients with services, including content management and moderation, digital activation, and data annotation.

Webhelp’s growth strategy includes expanding its service offerings to support new and existing clients in the U.S., where many of the leading tech companies operate. These services are especially valuable for platform businesses that are responsible for millions of customers’ data and digital experiences.

A seasoned professional with experience in software development and digital services, Paul most recently served as the CEO of RWS Moravia, the fastest-growing company in translation and localization, where he worked with many of the largest technology companies in the world. Before Moravia, Paul worked in the converging areas of content and mobile, where he joined forces with technology leaders, media companies, publishers and broadcasters, as they evolved to support their digital audiences.

Paul shared why he’s excited to join Webhelp, “I first met the Webhelp management team a few years ago and was impressed with what they were building and how they were doing it. It was clear Webhelp’s enviable culture played a huge role in driving phenomenal growth and success. I could sense the company’s spark was driven by an exciting team and strong leadership, and I knew that I wanted to be a part of it.”

“Since then, I’ve worked with companies to provide seamless digital customer journeys and look forward to using this knowledge to drive truly transformational change for our clients. I am incredibly proud to be part of the Webhelp family and am excited to design and deliver unforgettable human experiences in today’s digital landscape.”

“I am very pleased to welcome Paul to the team and look forward to co-leading the digital content services business across the Webhelp group. His extensive knowledge and expertise in the digital space will no doubt play a pivotal role in accelerating the growth of the business and especially in the U.S.,” said Chloe de Mont-Serrat, Webhelp’s Co-CEO of Digital Content Services.

“I’m thrilled that Paul has joined the team during such an exciting period as we are expanding our reach in the U.S. and continue to strengthen our digital and technology-driven customer experience offering. Paul will also play a role in developing new areas of the business to expand our offering and capability. This is an exciting step for the DCS practice, and I am truly delighted to welcome Paul into the Webhelp family,” commented Sandrine Asseraf, Group Managing Director, Webhelp Americas.

About Webhelp

Webhelp designs, delivers, and optimizes unforgettable human experiences for today’s digital world – creating game-changing customer journeys. From sales to service, content moderation to credit management, Webhelp is an end-to-end partner across all B2C and B2B customer journeys. Its 90,000 passionate employees across more than 50 countries thrive on making a difference for the world’s most exciting brands. Webhelp is currently owned by its management and Groupe Bruxelles Lambert (Euronext: GBLB), a leading global investment holding, as of November 2019.

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5 Mistakes start-ups should avoid when building their B2B sales engine

When creating a B2B startup, a solid sales strategy is obviously a critical success factor.

Rushing to build your B2B sales strategy or missing some key processes in your sales team training or target identification processes could undermine your initial efforts to build your product and promote it.

Whether you’re looking to acquire your first customers or to improve your sales operations in a period of strong growth, here are some mistakes to avoid when establishing your B2B sales engine, picked by our expert Julie Cadalen


Webhelp Oneshot Technology CX

Discover the 7th edition of our OneShot magazine on Technology

Our 7th edition of the OneShot is here!

Download your OneShot Magazine

Webhelp Oneshot Technology Customer Experience Relation

“Let’s talk about the well-being of your customers and employees. Because well-being has become a central challenge for brands.
At Webhelp, we believe digital technology must be oriented around this axis. Technology can really make life easier, to the benefit of both women and men.
As you will discover in these pages, today there is a lot of evidence of its effectiveness – and not only in the context of the «maintaining of bonds» that we are going through.
There are also new avenues that deserve to be actively explored, And this is what we are doing, with and for you, as part of numerous experiments.
What is the goal of our Technology department? To make technology an ally, entirely to benefit the well-being of your customers and employees.
An exciting project!”

Discover through this 7th edition technological innovations that humanize customer relations, facilitating the work of our advisors, and always to the benefit of final customers.

You will also find testimonies and advice from experts: Massimo Dutti, Vattenfall, Samsung…

What are the latest technological trends that are worth a look?

What are the conditions for successful technology integration?

And let’s not forget Webhelp’s vision and ambition: transparency, security, data and, of course, the human touch.

Summary

  • A word – SXO
  • A number – Zero
  • Three opinions – Technologies that humanize the customer experience (Yan Noblot, Massimo Dutti, Vattenfall)
  • Some info – How Toyota operates predictive customization ?
  • A demo – Home: a place to live, a place to sell
  • A B-case – How Webhelp proposed and deployed an intelligent tool… to facilitate the work of Samsung Electronics advisors
  • A hashtag – #VideoChat
  • An offer – Telecats, the voice of the customer as a path to action
  • A meeting – the WorldSummit AI
  • A conversation – A weapon of seduction to re-enchant commerce in the city
  • A story – Lego : in what world are you playing?
  • A perspective – For efficient and benevolent technologies

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