Sales

95 Articles and Podcasts
The B2B sales experience: how to build a successful journey

In this guide, we’ll show you how to build a robust journey that can deliver customer happiness and value from the first interaction (and even before that.)

B2B Sales: 5 things every sales team should know to succeed with ABM

ABM can be a highly lucrative alternative to standard B2B sales strategies. Get detailed insights into how to get it right.

B2B’s third way eBook: Overcoming the limitations of third-party and owned data in B2B sales

Flawed data is slowing your business to business sales success. Download the eBook to learn about a new type of data-led B2B sales strategy.

The Ultimate Guide to B2B Sales

B2B Sales Ultimate Guide. B2B sales is evolving you need to be equipped with the right tools to keep closing deals. Find out how.

Guide to the B2B Sales Funnel

Learn all about the B2B Sales funnel and see how to build an effective, customer-centric B2B funnel to suit modern times.

Build a B2B Sales Pipeline

Explore best practices for building a high–performing B2B sales pipeline & learn how it differs from a B2B sales funnel.

The Ultimate Guide to Enterprise B2B Sales

Take your enterprise B2B sales skills to the next level. Learn how it’s different to small & mid sized sales and what it takes to overcome the complexity & risks of winning bigger deals.

Building an effective lead gen machine

Learn about the different building blocks you need to construct an effective B2B lead generation machine built for today’s world.

The transformation of B2B sales
SHAREMeet those who make the modern B2B go-to market: “inside sales” sellers. Driven by changing B2B buying behavior, the sedentary [...]
How AI and data analytics can support vulnerable customers

Well before the COVID-19 pandemic began, the identification and protection of vulnerable customers was a significant focus for companies and […]

How AI is changing the retail experience

As part of our #servicereimagined series, Helen Murray, Chief Customer Solutions Officer for the UK Region, looks at how Artificial Intelligence […]

Demand Marketing guides salespeople to the best business opportunities

(Article published initially in French in Actionco.fr) Selling is hard. More than ever, marketing-commerce congruence is essential to accelerate growth by generating higher value qualified leads.  While the first two thirds of the B2B customer journey is now in digital form, “it is essential to stimulate the customer as soon as he prepares to make a purchase, alone, online, […]

Whitepaper launch: Reimagining service for the new world

As the urgency for change and transformation intensifies in the post COVID landscape, Craig Gibson CCO for Webhelp UK, shares his […]

How the Yodel and Webhelp partnership faced the challenge of COVID-19

Partnership is a huge part of the way we deliver services at Webhelp, and one of our four cultural pillars […]

Outsourcing content moderation: adding value to first and third parties with a human first approach
What are the main issues with content moderation today? A recent report published by NYU, shows that there is over [...]
Fast Fashion, online retail growth and the future of the high-street

As fast fashion brand Boohoo adds more failing high-street brands to its online portfolio, sector expert Kellyann McCafferty, Account Director for […]

Why are human moderators still essential?

Understand the unsaid Humans remain the best in reading, interpreting and understanding content. Often times AI powered moderation fails to […]

Five trends for travel in 2020

The travel, tourism and hospitality industry has been hit hard by the impact of the COVID-19 outbreak. However, many countries […]

Is the future moderation of social media companies at stake?

§ Section 230 Enacted in 1996, § Section 230 of the Communications Decency Act (CDA) states that “No provider or […]

The future of travel in the post COVID world

The arrival of COVID-19 may have changed the travel industry forever. We’ve asked sector expert, and Webhelp Group Chief Sector […]

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