Emotion: Establishing emotional connections with customers: What brands need to know
Commissioned by leading customer experience provider Webhelp, the study looks at what brands need to know about emotional connections with customers. Survey findings plus exclusive content from experts, sector leaders, academics and frontline employees can be found in this whitepaper, part of Webhelp’s Disruptor series tackling customer experience industry challenges.
Imagine being able to understand what frustrates your customers and fixing these for the next customers. That would not only deliver your Consumer Duty evidence but also, most importantly, solve your customer friction points, ultimately leading to increased customer satisfaction, retention, and brand advocacy.
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