We are pleased to announce our involvement at CCA’s upcoming virtual round-table discussion on 16th December. Dave Pattman, Managing Director, Customer Experience, will join as a panellist to outline the crucial factors that need to be considered in future CX strategy.  

This session promises to deliver informative and stimulating content to help shape your service offering, addressing opportunities and challenges that will inspire your plans and help achieve customer service excellence, as we Build Back Better for 2022 and beyond.


The rapid acceleration of digital transformation has forced many businesses to reconsider their operating model and embrace technology-enabled CX delivery as a matter of survival. Now as we prepare to enter 2022, it’s essential to understand where efforts need to be focussed in the coming year to enable businesses to succeed.  

Dave will join the expert panel to share his knowledge in the customer experience space; including digital and self-service automation tools, CX design, and reimagining of the customer service model to name a few.  


Commenting on the event Dave said: 

“I’m delighted to join the panel at the CCA roundtable discussion and to take to the virtual stage alongside customer and operational leaders from across the UK.  

It’s a great opportunity to discuss the customer demands their organisations face, how they plan to manage these demands and to highlight how some of the latest CX thinking can help shape their customer strategy for 2022 and beyond.” 


To hear more from Dave Pattman, check out his latest article for Gobeyond Partners, part of the Webhelp group, where he discusses how organisations can balance the adoption of digital technologies with the need to develop deeper, more human relationships with customers