Webhelp hosted a sky-high event in London yesterday, as part of the year-long Disruptor series. This innovative series examines and identifies the major disruptors of CX and explores what brands need to do to compete and thrive in this rapidly changing marketplace.

The executive roundtable dinner was held at the Capital City’s tallest restaurant, the Duck and Waffle, and the discussion centred around AI and Automation. The conversation, which was lively and informal, revealed what the general public really think about AI and Automation and how brands action AI in reality. The importance of striking the right balance between human talent and AI and Automation in customer experience was also considered.

Industry analyst and expert Peter Ryan (formerly of Ovum) has been at the forefront of contact centre services, market advisory for over a decade. So, we were delighted that he flew in from Montreal to join our invited guests from a cross-sector grouping of leading UK brands. Webhelp Chief Commercial Officer, Craig Gibson, was also in attendance, bringing his considerable experience to the table.

The event was hosted by David Turner, Webhelp CEO, who thought that:

“It was refreshing to hear such a broad spectrum of new ideas and strategies from within the CX world” and concluded that: “Our industry is moving incredibly swiftly, but forward-thinking companies will equip themselves for the radical changes which are undoubtedly on the horizon.”

A firm believer that staying informed is the best way to compete in the CX arena, Webhelp has commissioned new research with polling experts YouGov. Watch this space for more details, as we prepare to launch the next chapter in our Disrupter series, looking at the generational impact for CX.

For more insight into this fast developing topic, sign up to receive fresh insights and invitations to executive events with our Webhelp Disruptor Series campaign: https://www.go.webhelp.com/disruptorseries